Bengal Emerges as India’s 2nd Most Visited State by Foreign Tourists

Main Article
Fri, Nov 28, 01:28 AM IST

West Bengal has achieved a major milestone on India’s tourism map. According to the India Tourism Data Compendium 2025 released by the Union Tourism Ministry, Bengal has become the 2nd most preferred destination for international tourists in India, just behind Maharashtra.

 

This rise is especially impressive given that Kolkata currently has no direct flight connectivity with Europe or the United States. Yet, the state recorded 31 lakh international tourist arrivals in 2024, marking a strong 14.8% increase from 27 lakh visitors in 2023.

 

A Post-COVID Tourism Resurgence

 

Chief Minister expressed her pride on X, highlighting the government's efforts in developing diverse tourism verticals such as:

 

  • Festival tourism
  • Religious tourism
  • MICE (Meetings, Incentives, Conferences & Exhibitions) tourism
  • Heritage and cultural tourism

 

She credited the tourism stakeholders who have worked relentlessly to position Bengal as a global destination.

 

Why Bengal Is Rising on the Global Tourism Map

 

1. UNESCO Recognition Boost

 

The global recognition of Durga Puja in Kolkata as UNESCO Intangible Cultural Heritage has dramatically increased international curiosity and footfall. What was once Bengal's “best-kept secret” is now a worldwide attraction.

 

2. Growing Interest from Europe

 

Tour operators and travel agents from multiple European countries have shown increasing interest in Bengal over the past two years. This includes interest in heritage circuits, cultural tourism, and eco-friendly travel experiences.

 

3. Kolkata as the Gateway to the East

 

Industry experts emphasize Bengal’s strategic advantages:

 

  • Gateway to Northeast India and Southeast Asia
  • Huge cultural and geographic diversity
  • Strong potential to be India’s No. 1 international tourism destination

 

Connectivity Challenges Still Exist

 

Despite the surge, Bengal's international flight count remains significantly lower compared to Delhi and Mumbai. Kolkata sees only 51 international arrivals daily, while Mumbai and Delhi see 516 and 590, respectively. As a result, many foreign tourists travelling to Bengal via Mumbai or Delhi get counted under those states.

 

Experts believe that direct flights to Europe and e-visa availability across land borders (Nepal, Bhutan, Bangladesh) could unlock Bengal’s full tourism potential.

 

The Road Ahead

 

With global attention increasing, festivals gaining worldwide recognition, and tour operators expressing strong interest, West Bengal stands at the cusp of becoming one of India’s most powerful tourism destinations.