The ๐๐ง๐๐ข๐โ๐๐ ๐
๐ซ๐๐ ๐๐ซ๐๐๐ ๐๐ ๐ซ๐๐๐ฆ๐๐ง๐ญ (๐
๐๐) is opening up new doors for ๐๐๐ง๐ ๐๐ฅโ๐ฌ ๐ก๐๐ซ๐ข๐ญ๐๐ ๐ crafts and products, bringing the regionโs cultural richness closer to the world.
Reduced tariffs and smoother export procedures are set to benefit four iconic goods from ๐๐๐ฌ๐ญ ๐๐๐ง๐ ๐๐ฅ, three of which carry the prestigious ๐๐ (๐๐๐จ๐ ๐ซ๐๐ฉ๐ก๐ข๐๐๐ฅ ๐๐ง๐๐ข๐๐๐ญ๐ข๐จ๐ง) ๐ญ๐๐ .
โจ ๐๐๐ฅ๐ฎ๐๐ก๐๐ซ๐ข ๐๐๐ซ๐๐๐ฌ โ Handwoven in ๐๐ข๐ฌ๐ก๐ง๐ฎ๐ฉ๐ฎ๐ซ, these silk saris are masterpieces of storytelling, featuring intricate motifs from the Ramayana and Mahabharata. The ๐๐๐๐ ๐๐ ๐ญ๐๐ helped preserve their legacy; now the FTA brings fairer prices and international exposure for the artisans.
๐ ๐๐๐ซ๐ฃ๐๐๐ฅ๐ข๐ง๐ ๐๐๐ โ Often dubbed the Champagne of teas, it was the first Indian product to receive a ๐๐ ๐ญ๐๐ (๐๐๐๐). The FTA lowers export costs, helping small tea growers and estate owners bring this prized brew to more cups across the UK.
๐ช ๐๐๐ญ๐ฎ๐ง๐ ๐ซ๐๐ฆ ๐๐จ๐จ๐๐๐ง ๐๐จ๐ฅ๐ฅ๐ฌ โ Crafted by the Sutradhar community in Burdwan, these vibrant folk dolls, especially the iconic owls symbolizing Lakshmi, are poised to captivate global craft lovers. Though yet to receive a GI tag, the FTA presents a huge boost.
๐ ๐๐๐ง๐ญ๐ข๐ง๐ข๐ค๐๐ญ๐๐ง ๐๐๐๐ญ๐ก๐๐ซ ๐๐จ๐จ๐๐ฌ โ Born from Tagoreโs philosophy, these hand-embossed bags and accessories (GI tagged in 2007) combine sustainability with style. Now, a new global audience awaits.
This move is not just about trade, itโs about empowering artisans, preserving heritage, and celebrating ๐๐๐ง๐ ๐๐ฅโ๐ฌ timeless creativity.
From the looms of Bishnupur to the gardens of Darjeeling, Bengal is ready for the world! ๐ฆโจ